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Why Facebook, Twitter, and FAX machine are very similar

Paulo Caroli

17 Feb 2016 | Product Management

TAG:

platform, Product Management, Single-side platform

Facebook, Twitter, and many other social networks are just like that very old technology: a FAX machine.

Back in the days, it was not worth having a FAX machine if only one person would use it; the more people using it, the better.

Joaquim Torres calls this concept the Single-side platforms.

Single-side platforms are systems that get more valuable as more people use them.

This was true for FAX machine (on the old days), and, nowadays, to the social networks: Facebook, Twitter, etc.

Read more about products and platforms on this FREE eBook: Product management, delight your customer with your software.

Paulo Caroli

Paulo Caroli is an author, speaker, and consultant specializing in agile transformations, Lean Inception, and OKRs. With over 30 years of experience—including nearly a decade in Silicon Valley and 18 years at ThoughtWorks—he has helped organizations transition from project to product and from strategy to execution. Creator of the Lean Inception methodology and author of bestselling books like Lean Inception and Team OKR, Paulo is dedicated to empowering teams to align, validate, and deliver real business value.
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