“Build, Measure and Learn” as Steve Blank says: is much more elaborate than putting software into production to see if it works. The Lean Startup movement is very promising, but for some software developers it ends up translating into an important question: ” Yeah,...
Blog
Check out articles and various content with the latest updates on methodologies, agility, digital transformation, innovation and more.
Yes, clients know what they want!
“Clients don’t know what they want.” Unfortunately, It´s common to hear this in conversation about products and clients. And smart people will utter the famous quote from Henry Ford, the automobile inventor: "If I had asked people what they wanted, they would have...
The abyss by Geoffrey Moore
In 1991, Geoffrey Moore wrote a book called Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers. In his book, Moore explains the abyss for the technology adoption curve. He says that among the early adopters (enthusiasts) and the...
Warning! Are You Building The Right Feature For The Right Product?
It is not about how do you build software. It is about which feature do you build. This is what I used to say. And it explains how I got into MVP (short for minimum viable product). But I have changed. Based on the learning from applying MVP on several organizations,...
Cost of Delay
Cost of Delay (COD) is the cost associated to a delay in investment. By calculating the COD you can make business decisions based on financial data. Cost of Delay (COD) is the cost associated to a delay in investment. Feature A requires an effort of 5 weeks of work...
The technology adoption curve
The technology adoption curve concept came up for the first time in a book from 1962, called Diffusion of Innovations, written by Everett M. Rogers, sociologist and professor at Iowa State University. In his book, Rogers explains that technological innovation are...






